Web-designer who’s on the same page with business owners. I use specifics, presentations, and tables to demonstrate that all processes are under control while developing a website using a caring and gentle approach.

in website creation

and creative ideas

a structured approach

M

elding

ru
en
I’m Karina, a web-designer who combines a structured approach like analysis and order with qualities of empathetic person with attention to detail and the client’s needs
target audience research
competitor analysis
business desires and needs
ideas for texts and website design
I love my job and try to make the process of website development easy and understandable, but at the same time creative. I analyze the business and its target audience a lot so that the website solves the tasks set by the business.
CHARACTER PROFILE
SKILLS
design ideas
text writing
communication
planning
project's organization
Designing: landing pages, multipage websites, e-com
Name: Karina
I’m Karina, a web-designer who combines a structured approach like analysis and order with qualities of empathetic person with attention to detail and the client’s needs
target audience research
competitor analysis
business desires and needs
ideas for texts and website design
I love my job and try to make the process of website development easy and understandable, but at the same time creative. I analyze the business and its target audience a lot so that the website solves the tasks set by the business.
CHARACTER PROFILE
SKILLS
design ideas
text writing
communication
planning
project's organization
Designing: landing pages, multipage websites, e-com
Name: Karina
M
y portfolio
Multi-page website for a creative school
Prototype / Target audience and competitors analysis / Copywriting / Design / Animation / Development
School of creativity «New Roles»
01
Landing page about the history of sushi from ancient times to the present day
Prototype / Neural Networks / Design / Animation / Development
Sushi history
02
Prototype / Target audience and competitors analysis / Copywriting / Design / Animation / Development
03
Website for a school of foreign languages ​​in Moscow
Elizabeth’s English
Landing page for acting courses as a tool for personal growth
Prototype / Target audience and competitors analysis / Copywriting / Design / Animation / Development
The Alchemy of Manifestation
04
Landing page for a sewing factory
Prototype / target audience and competitors analysis / copywriting / working with photos and videos / illustrations / Design / Animation / development
Balakirevskaya Manufactory
05
Multi-page website for management company
Prototype / Market Analysis / Copywriting / Design / ui kit
Ecvida service
06
and advantages
y skills
Hover to learn more
Working with me is as comfortable as sitting in your favorite chair because…
I structure the entire work process
I break the website creation process into clear stages and present each one individually. You'll always know where we are in the process, the deadlines, what comes next, and the reasoning behind each decision
I care about the project
I draft the technical requirements, write the texts, suggest ideas if needed (and explain the reasoning), and even create guidelines for photo and video shoots to ensure the website content is exactly right
It's easy and clear with me
Many clients approach me with the request, “I don’t know where to start, but I need a website.” I clearly explain what information I need, take initiative, and manage the entire process by myself
Analysis and marketing
Clear texts
Modern design
Working tools
I don’t just create a beautiful design — I develop a project that drives results. By conducting thorough marketing research, I ensure your positioning aligns with the market and meets your audience’s needs
Your website will meet modern trends in design, work in synergy with texts and attract the right target audience
I’m skilled in Figma, Adobe Illustrator, Adobe Photoshop, and Tilda, and my knowledge of HTML and CSS allows me to work directly with website code when needed
I will write a text that will attract the desired segment of the target audience and at the same time reflect the values ​​of your business
M
Hover to learn more
Working with me is as comfortable as sitting in your favorite chair because…
I structure the entire work process
I break the website creation process into clear stages and present each one individually. You'll always know where we are in the process, the deadlines, what comes next, and the reasoning behind each decision
Analysis and marketing
Clear texts
Modern design
Working tools
Click to learn more
I care about the project
I draft the technical requirements, write the texts, suggest ideas if needed (and explain the reasoning), and even create guidelines for photo and video shoots to ensure the website content is exactly right
It's easy and clear with me
Many clients approach me with the request, “I don’t know where to start, but I need a website.” I clearly explain what information I need, take initiative, and manage the entire process by myself
I don’t just create a beautiful design — I develop a project that drives results. By conducting thorough marketing research, I ensure your positioning aligns with the market and meets your audience’s needs
Your website will meet modern trends in design, work in synergy with texts and attract the right target audience
I’m skilled in Figma, Adobe Illustrator, Adobe Photoshop, and Tilda, and my knowledge of HTML and CSS allows me to work directly with website code when needed
M
y skills
and advantages
I will write a text that will attract the desired segment of the target audience and at the same time reflect the values ​​of your business
Hover to learn more
Working with me is as comfortable as sitting in your favorite chair because…
I structure the entire work process
I break the website creation process into clear stages and present each one individually. You'll always know where we are in the process, the deadlines, what comes next, and the reasoning behind each decision
I care about the project
I draft the technical requirements, write the texts, suggest ideas if needed (and explain the reasoning), and even create guidelines for photo and video shoots to ensure the website content is exactly right
It's easy and clear with me
Many clients approach me with the request, “I don’t know where to start, but I need a website.” I clearly explain what information I need, take initiative, and manage the entire process by myself
I don’t just create a beautiful design — I develop a project that drives results. By conducting thorough marketing research, I ensure your positioning aligns with the market and meets your audience’s needs.
Your website will meet modern trends in design, work in synergy with texts and attract the right target audience
I’m skilled in Figma, Adobe Illustrator, Adobe Photoshop, and Tilda, and my knowledge of HTML and CSS allows me to work directly with website code when needed
I will write a text that will attract the desired segment of the target audience and at the same time reflect the values ​​of your business
M
y skills
and advantages
A
nd my clients
emphasize this
Working with Karina was a fantastic experience—fast, professional, creative, approachable, clear, efficient, and incredibly comfortable.
Thank you so much, Karina! What initially seemed complex and unclear turned out to be created and implemented quickly and efficiently.
Karina is a great specialist! She quickly grasped the task, completed it promptly and creatively! Thank you, we were glad to cooperate :)
Everything was clear on her end—any delays were on our part. Communication, task delivery, and execution were a solid 5/5 👌
Everything was done on time, in the best possible way!
I highly recommend Karina as a true professional in her field. This isn’t my first time working with her, which speaks to how much I enjoy collaborating on projects with her. The work process is smooth, clear, and efficient—everything is done on point and within the agreed deadlines. She brings a creative and original approach to solving tasks, and the results always exceed expectations. If you need any work done on your website, don’t hesitate—go to Karina!
Alina
Elena
YURII
danila
NIKOLAI
Valeria
GK's owner
Balakirevskaya manufactory's manager
FactorLink's owner
author of the course "Alchemy of Manifestation"
Ecvida-service's manager
interior designer
Working with you has been a pleasure because of your systematic approach and clarity, paired with creativity and a sense of ease. You quickly understood exactly what I envisioned for the site and brought it to life effortlessly (even though I know it required meticulous attention to detail). I’m truly grateful for your work!
Елизавета
owner of Elizabeth’s Engish school
Working with Karina was a fantastic experience—fast, professional, creative, approachable, clear, efficient, and incredibly comfortable.
Thank you so much, Karina! What initially seemed complex and unclear turned out to be created and implemented quickly and efficiently.
Karina is a great specialist! She quickly grasped the task, completed it promptly and creatively! Thank you, we were glad to cooperate :)
Everything was clear on her end—any delays were on our part. Communication, task delivery, and execution were a solid 5/5 👌
Everything was done on time, in the best possible way!
I highly recommend Karina as a true professional in her field. This isn’t my first time working with her, which speaks to how much I enjoy collaborating on projects with her. The work process is smooth, clear, and efficient—everything is done on point and within the agreed deadlines. She brings a creative and original approach to solving tasks, and the results always exceed expectations. If you need any work done on your website, don’t hesitate—go to Karina!
Alina
Elena
YURII
danila
NIKOLAI
Valeria
GK's owner
Balakirevskaya manufactory's manager
FactorLink's owner
author of the course "Alchemy of Manifestation"
Ecvida-service's manager
interior designer
Working with you has been a pleasure because of your systematic approach and clarity, paired with creativity and a sense of ease. You quickly understood exactly what I envisioned for the site and brought it to life effortlessly (even though I know it required meticulous attention to detail). I’m truly grateful for your work!
Elizabeth
owner of Elizabeth’s Engish school
emphasize this
nd my clients
A
A
nd my clients
emphasize this
Working with Karina was a fantastic experience—fast, professional, creative, approachable, clear, efficient, and incredibly comfortable.
Thank you so much, Karina! What initially seemed complex and unclear turned out to be created and implemented quickly and efficiently.
Karina is a great specialist! She quickly grasped the task, completed it promptly and creatively! Thank you, we were glad to cooperate :)
Everything was clear on her end—any delays were on our part. Communication, task delivery, and execution were a solid 5/5 👌
Everything was done on time, in the best possible way!
I highly recommend Karina as a true professional in her field. This isn’t my first time working with her, which speaks to how much I enjoy collaborating on projects with her. The work process is smooth, clear, and efficient—everything is done on point and within the agreed deadlines. She brings a creative and original approach to solving tasks, and the results always exceed expectations. If you need any work done on your website, don’t hesitate—go to Karina!
Alina
Elena
YURII
danila
NIKOLAI
Valeria
GK's owner
Balakirevskaya manufactory's manager
FactorLink's owner
author of the course "Alchemy of Manifestation"
Ecvida-service's manager
interior designer
Working with you has been a pleasure because of your systematic approach and clarity, paired with creativity and a sense of ease. You quickly understood exactly what I envisioned for the site and brought it to life effortlessly (even though I know it required meticulous attention to detail). I’m truly grateful for your work!
Elizabeth
owner of Elizabeth’s Engish school
Working with Karina was a fantastic experience—fast, professional, creative, approachable, clear, efficient, and incredibly comfortable.
Thank you so much, Karina! What initially seemed complex and unclear turned out to be created and implemented quickly and efficiently.
Karina is a great specialist! She quickly grasped the task, completed it promptly and creatively! Thank you, we were glad to cooperate :)
Everything was clear on her end—any delays were on our part. Communication, task delivery, and execution were a solid 5/5 👌
Everything was done on time, in the best possible way!
I highly recommend Karina as a true professional in her field. This isn’t my first time working with her, which speaks to how much I enjoy collaborating on projects with her. The work process is smooth, clear, and efficient—everything is done on point and within the agreed deadlines. She brings a creative and original approach to solving tasks, and the results always exceed expectations. If you need any work done on your website, don’t hesitate—go to Karina!
Alina
ELENA
YURII
danila
NIKOLAI
Valeria
GK's owner
Balakirevskaya manufactory's manager
FactorLink's owner
author of the course "Alchemy of Manifestation"
Ecvida-service's manager
interior designer
Working with you has been a pleasure because of your systematic approach and clarity, paired with creativity and a sense of ease. You quickly understood exactly what I envisioned for the site and brought it to life effortlessly (even though I know it required meticulous attention to detail). I’m truly grateful for your work!
Elizabeth
owner of Elizabeth’s Engish school
A
emphasize this
nd my clients
S
tages of website
development
01
05
02
06
03
07
04
08
Introduction
We’ll schedule a call to get to know each other and discuss your project, goals, scope, and timelines. After that, I’ll prepare a tailored proposal for you
Agreement on the scope of work and deadlines, followed by signing the contract
Once we choose the best cooperation option, we’ll create a detailed technical assignment outlining the scope of work and design preferences, followed by signing an agreement
Analysis of the target audience and competitors, website structure development
I’ll conduct a marketing analysis to uncover your audience’s needs and pain points. I’ll also research competitors to ensure your site stands out in the market. Additionally, I’ll provide a detailed site structure
Text prototype development
At this stage, I’ll share a schematic prototype with text and provide a video walkthrough explaining the site’s logic
Moodboard and website ideas
I’ll create a reference board with ideas for your future website, including suggested colors and fonts. This will help define the visual direction and choose elements that effectively convey your business’s key messages
Desktop design
Based on the chosen options from the mood board, I will create a design layout for the entire site and send it to you for approval
Development and adaptives
From the layout, I will build the website, including all mobile versions and animations, and send you a working link to view it online
Launch and transfer of the site
Once the site is approved, I’ll transfer it to your account, make the final adjustments, and the site will be ready to go!
ervices
S
Landing page
E-comm
Only design
Suitable for a promo site, a specialist or company site, and also for selling courses
If you need a website design, but without development
A corporate website, a company website or a business card website that requires several pages
Multipage website
What else can I help you with?
Website for selling goods online with connection of payment and delivery systems
design for social media
banners
presentations
preparation to print
illustrations
F
aq
Contact me in any convenient way
You can also find me here
Website navigation
I’ll create a video presentation for you, detailing the results of the project and explaining everything thoroughly
Edits can be made after the presentation of each stage's results